Bogosi Motshegwa is Vice President of Advertising Week Africa, co-leading the inaugural Advertising Week Africa 2023 in Johannesburg. He and Trevor Ndhlovu (Advertising Week Africa President) are steering the ship to establish Advertising Week as a premium B2B event on the continent that brings the greatest and brightest minds from both local and international markets under one roof. Advertising Week Africa joins a magnificent global footprint, with presence in Japan, Sydney, Mexico, London and New York.

As Chief Creative & Strategy Officer at BrandReserve Co, a global context company, he provides guidance to both local and global clients across media, audience, creative, strategy and marketing discipline to help clients strengthen their positions in the respective markets, as well as produce relevant work that connects brands to audiences.

With just below a decade and half of experience, Bogosi has helped produce strategically sound creative work for brands across a plethora of categories and industries, with experience from working on brands such as Nike, DStv, Fiat, Hunters, Lay’s, Simba, Brand South Africa, Clover, Kauai, Samsung, Nokia, Fanta, L’Oreal, and companies such as PepsiCo, Distell, Aspen, McCain, Metropolitan, and African Bank.

He is also the founder of Thinkerneur, a strategy consultancy firm that is leading the charge in creating relevant industry related content that seeks to inspire, educate and inform industry professionals by bringing relevant conversations to the fore. He interviews both local and global industry leaders who are influential to speak on various topics that help propel the industry forward.

He is also known for his thought starter pieces on various online platforms, sharing his perspectives on a hue of brand marketing topics.